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Generative AI use reaches 37.6% in Turkey, with young adults leading

Turkey's 2026 statistics put individual generative AI use at 37.6%, up from 19.2% a year earlier. The highest rate, 64.9%, is among people aged 16–24. Business adoption also increased, reaching 14%. Larger firms report more use, while a lack of expertise is the most frequently cited obstacle among companies considering the technology.

Artificial Intelligence··Morning
Two young adults looking at a laptop together in an Istanbul study cafe.

Individual use approaches two in five

Turkey's statistical institute, TÜİK, released its 2026 artificial intelligence figures, showing individual generative AI use rising from 19.2% to 37.6% in a year. Business use of any AI technology reached 14%. These measures describe different groups: people using systems that generate content and companies using a wider range of AI technologies.[1], [2]

Among individual users, 86.4% reported personal purposes, 37.3% professional purposes and 32.6% formal education. People could report several purposes. The answers therefore describe overlapping uses rather than portions of one total.[1]

Young adults report the highest adoption

The rate was 64.9% among people aged 16–24, 55.7% at 25–34 and 38.1% at 35–44. Higher-education graduates reported 62.7%, compared with 45.4% among high-school or vocational-school graduates. The rate was 38.1% for women and 37.2% for men.[1]

Expertise is the leading obstacle for prospective users

Of businesses not using AI, 8.3% were considering it. In that group, 72.3% cited a lack of expertise, 66.4% uncertainty about legal responsibility and 65.4% data or privacy concerns. Marketing and sales were the most common purpose among companies already using AI, at 51%.[1]

References

  1. News sourceDünya GazetesiTurkish statistics show generative AI use reaching 37.6%↩1↩2↩3↩4
  2. News sourceGazete OksijenGenerative AI use in Turkey rises to 37.6%↩
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