Strawberry opens its AI browser for agents that share a team’s working context
Swedish startup Strawberry introduced version 1.0 of its AI browser for teams without coding expertise. Users can create assistants for sales, recruiting, support and marketing. The company says these companions learn a team’s working practices and share that context with colleagues. Its browser design places the assistants alongside existing tabs and workflows; claims about learning and adoption come from the company and its investor.
Artificial Intelligence··Evening
Strawberry brings its team-agent browser out of beta
Strawberry, a Stockholm startup developing an AI browser, introduced version 1.0 of its platform for nontechnical teams. The product brings assistants into the browser where people already keep their work tabs. Its intended users include sales, recruiting, customer support and marketing teams, whose members can create assistants for particular business tasks without writing code.[1], [2]
The browser offers virtual colleagues that Strawberry calls companions. Individual users and teams can create them, with the company presenting them as assistants that work alongside people. Strawberry says a companion can remember a team’s working practices and acquire more context through working together. Those are the company’s descriptions of the product’s behaviour.[1]
The browser keeps assistants alongside team workflows
Co-founder and chief executive Charles Maddock describes the browser design through the way teams already work across tabs. Strawberry says that environment contains the team’s context, workflows and account logins. Its approach puts the assistant alongside those resources and lets colleagues share an established way of doing work, rather than leaving it with one employee.[1]
General Catalyst partner Yuri Sagalov gives the example of a skilled Claude user whose working knowledge remains on one laptop. He says Strawberry lets a companion be trained once and shared with the wider team together with what it has learned. General Catalyst is an investor in Strawberry, Sagalov’s assessment comes from a financial backer of the company.[1]
Maddock makes adoption within teams a product priority
Maddock describes adoption as a difficulty for companies even as agents become capable of longer tasks. He says Strawberry is designed for assistants to join teams naturally and work like colleagues. The platform’s stated focus is shared team context, with companions used across business functions instead of only by individual technical users. The new full-product release follows a beta, while the company’s claims about learning and adoption remain its own assessment. Strawberry describes its companions as learning from work with the team, distinguishing that experience from a chatbot that receives a prompt and completes one task. The sharing it describes includes the working context acquired by the assistant.[1]
