JioHotstar agreement follows the cinema window
Ramayana: Part One, directed by Nitesh Tiwari, has secured a digital release on Indian streaming platform JioHotstar after its theatrical run. JioHotstar and producer Prime Focus Studios agreed a separate-payment offering for the film.[1], [2]
The companies described the arrangement as JioHotstar’s first pay-per-view offering of this kind. No precise digital launch date was announced. Producer Namit Malhotra, founder and chief executive of visual-effects company DNEG, said India’s cinema infrastructure could not reach everyone who wanted to see the epic. He presented the partnership as a way of extending access after cinemas.[1]
